Professor Philip Hesketh

Professor Philip Hesketh

Every Keynote talk that Professor Philip Hesketh delivers are tailored to a client’s individual needs. Some require a Key Note speaker with some useful ‘nuggets’ and humorous tales about the psychology of selling. Others need a more specific presentation to several hundred people at an annual business conference, where the aim is to teach them something as well as to entertain.

Although every Key Note presentation is highly tailored, each one has at its base the psychology of persuasion and how to develop your business and increase sales. In addition, Philip has a wealth of material from which clients can select like pizza toppings, adding their own personal preferences to make the programme individual to their company and its objectives. Here are four examples of Philip’s recent key note speeches.

How to sell in a recession

Converting sales and getting people out of a negative thought spiral is now key to all businesses. Learn from the man who turned prospects into valued clients through a recession. Hear from the man who did it and has all the T shirts. A Masterclass; not only in how to turn a business relationship into a partnership in trying times, but also in motivation. An inspiring key note with ‘Can use tomorrow’ tips to improve ‘Business Development’.

The 42 minute MBA in Charm

The five keys to persuasion, the four ingredients to ‘Intellectual Trust’, the three components in every conversation, the two secrets to happiness and the single most important thing to do if you want to be build trust and credibility. All in 42 minutes.

How to Hold High Prices

An increasingly popular Key Note speech on how and why people pay a premium, and how to make them feel good about paying a high price. An amusing Key Note talk with wry observations on Business Class travel, luxury goods and premium brands with a thought provoking observation on the concept of ‘WIN-WIN’. This Key Note talk is guaranteed to leave audiences with a more purposeful and practical view on business relationships.

The Good-to-Great Graduation

The only thing that is constant is change. A challenging but highly amusing look at what happened to The Roman Empire, Marks & Spencer, Gerald Ratner and The Beatles ~ and what companies and individuals need to do to ensure they move from Good-to-Great.

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